PERSONAL BRANDING SHOOT FOR CATRINA FITCHETT

Balance training instructor brand
the directors or the brand photography company

Written by Steve Cronin

There’s nothing we love more than helping businesses get recognized by their ideal customers and grow! You see, strong branding is crucial for setting yourself apart from the competition, and that’s where we come in. We specialise in creating vibrant, fresh, and fun lifestyle branding photography that captures the essence of your business and your unique personality.

Recently, we had the pleasure of doing a personal brand shoot for Catriona Fitchett, aka Cat, the owner of Balance Pro. Meeting a talented and successful individual like her was an absolute delight, and we left feeling inspired by her journey. It’s moments like these that make us love what we do even more. There’s no greater satisfaction than helping people like Catriona showcase their brand and take their business to the next level.

Catriona’s Journey To Starting Balance Pro

As a dedicated athlete, she had experienced her fair share of injuries along with the physical and mental toll that the injuries took on her body and mind. Despite these challenges, Catriona remained determined to pursue her passion for sports and fitness. Through her experiences and struggles, Catriona gained a wealth of knowledge and skills in injury management, recovery, and rehabilitation. She quickly recognized the importance of being able to analyse movement dysfunctions that led to injuries and developed expertise in fixing them at every stage.

It was this knowledge that inspired Catriona to start Balance Pro, a Pilates-based approach to exercise, encompassing all the knowledge and techniques that Catriona has learned along the way in her varied professional sporting career.

Catriona wanted to do more than just keep her clients’ bodies free from injury. She wanted to empower them to move their bodies as they should, help them overcome physical and mental obstacles, and achieve their fitness goals. Her methods of injury management and rehabilitation have helped countless clients recover from injuries and achieve peak physical performance. Whether working with professional athletes or those new to fitness, Catriona’s passion for helping others shines through in every aspect of the Balance Pro experience.

Personal Brand Shoot For Catriona Fitchett At Balance Pro

As personal brand shoot photographers, we’ve had the pleasure of hearing countless stories from inspiring individuals, but none have stuck with us quite like Catriona’s. The brand shoot took place in a beautiful light and airy house in Hurley, Berkshire, located on the River Thames.

When the Pilates business owner shared her life and success story with us, we were immediately struck by her resilience and determination. Catriona recalled, “At 18, I became a professional dancer. By the age of 25, I had undergone several surgeries on my wrists and ankles as a result of my injuries. I also had consistent back and neck issues. Ultimately, I had pushed my body too far when I was younger.”

Pilates saves the day

Fortunately, she was introduced to Reformer Pilates by a close friend whose sister owned a studio specialising in it. While juggling other jobs, Catriona worked at the studio and took to Reformer Pilates like a duck to water. She shared, “It sounds crazy, but I almost did not have to learn anything (I know we are consistently learning), but the Pilates principles were just intuitive to me. Everything just made sense. How to move my body in this way was the most natural thing in the world for me. Qualifying was something that happened organically rather than something that I trained for. It was the most natural progression.” 

As we photographed Catriona during her personal brand shoot, we couldn’t help but feel inspired by her unwavering dedication to helping others and her constant pursuit of knowledge and growth. Here she is today, buzzing with energy, meeting new clients, taking referrals, helping people in many ways, and, of course, always learning more!

Catriona is a true embodiment of what it means to turn challenges into opportunities, and it’s an honor for us to have played a small role in helping her share her story with the world.

Personal Brand Photography With The Brand Photography Company

Catriona, your resilience and determination are truly admirable, and we are in awe of your passion for helping others achieve their fitness goals. It was an honor to capture your vibrant personality, and we are excited to see the impact that your brand will make in the world. Our best wishes go out to you for your continued success with Balance Pro.

Hey there, fellow business owners! Are you ready to enhance your online presence? We here at The Brand Photography Company are business-focused photographers specialising in personal brand photography.

With our help, you can create the business you’ve always dreamed of: visual, professional, and uniquely “you”.

So why wait? Call us at 07717 790036.

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We can’t wait to help you bring your vision to life.

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